Mudra Institute of Communications, (MICA) Ahmedabad Admission Process

As the only residential institute in the Asia-Pacific region offering higher education in Strategic Marketing and Communication, MICA Ahmedabad’s flagship program is PGDM-C, which is accredited by NBA and is equivalent to an MBA degree by AIU. The institute also offers a general PGDM course, with both courses approved by AICTE and selection based on entrance tests like CAT, XAT, GMAT, and MICAT. Shortlisted candidates for PGDM-C and PGDM programs are 180 and 36, respectively.

MICA Ahmedabad also offers a certificate course called Crafting Creative Communication (CCC), in addition to offline certificate courses. The institute provides nine online certificate programs in various specialisations, with MICA Ahmedabad course admissions based on an entrance test conducted by the university, followed by a GD & PI.

MICA offers placement opportunities mainly to students of PGDM-C and CCC programs, with the highest package offered being INR 57.51 LPA in the 2022 final placement drive. The institute witnessed the participation of over 100 companies offering placement opportunities in 2022.

MICA Ahmedabad Important Dates 2024

MICA CAT Dates 2024

The following table represents the CAT 2023 dates:

MICA XAT Dates 2024

The following table represents the XAT 2024 dates:

MICA MICAT Dates 2024

The following table represents the MICAT 2024 Dates:

MICA PG Certificate in CCC Dates 2024 

The following table represents the MICA PG Certificate in CCC dates 2024:

MICA Ahmedabad PhD Dates 2024

The following table represents the MICA Ahmedabad PhD Dates 2024:

The MICA institute provides a two-year program for PGDM and PGDM-C. The PGDM-C course is available in several specialisations, including Advertising Management, Brand Management, Digital Communication Management, Marketing Analytics, and Media and Entertainment Management.

To be eligible for MICA Ahmedabad’s PGDM/PGDM-C programs, applicants must possess a Bachelor’s degree in any discipline or its equivalent. Candidates who are in their final year of a Bachelor’s degree are also eligible to apply.

MICA Ahmedabad uses a 3-step selection process for its PGDM and PGDM-C programs:

Step 1: Entrance Exam Score

Candidates are shortlisted based on their scores in the CAT/XAT/GMAT exams.

Step 2: MICA Admission Test (MICAT)

Shortlisted candidates must take the MICAT, which includes three sections:

• Section A: Psychometric
• Section B: Descriptive Test
• Section C: Four sections consisting of Divergent and Convergent Thinking, Verbal Ability, Quantitative Ability and Data Interpretation, and General Awareness.

Step 3: Group Exercise (GE) & Personal Interview (PI)

Candidates who are shortlisted based on their performance in CAT/XAT/GMAT (50%) and MICAT (50%) are invited for the final selection round, which includes GE & PI.

MICA Ahmedabad provides a one-year residential program called Crafting Creative Communication (CCC).

MICA Ahmedabad CCC Eligibility: To be eligible for admission to the CCC program, candidates must have a Bachelor’s degree (10+2+3 system) in any discipline or equivalent. Even those in their final year of a Bachelor’s degree program can apply.

MICA Ahmedabad Admission Criteria for CCC Selection: Admission to the program is based on a written test, followed by a Group Exercise (GE) and Personal Interview (PI). Candidates are required to take the written test, which is conducted via email within 48 hours. Shortlisted candidates are then invited for the GE and PI. The final selection is based on the candidate’s overall performance.

• Indian applicants need to have a Bachelor’s degree with a minimum of 50% marks from a recognised university, regardless of their discipline.
• International applicants, on the other hand, need to have a Bachelor’s degree from a recognised university, without specifying any minimum marks requirement.

The process of applying for MICA Ahmedabad course admissions involves the following steps:

1. Visit the official website of MICA
2. Choose the desired course and click on the “Apply Online” option.
3. Register and create a new user account.
4. Fill in the application form with accurate Personal Details and Academic Qualifications.
5. Upload the photograph and signature as per the guidelines.
6. Pay the fees using the online or offline mode of transaction.
7. Review all the details and submit the application form.
8. It is recommended that the candidates take a printout of the completed application form for future reference.

• Fees for MICA Ahmedabad course admissions can be paid through both online and offline modes.
• Online transactions can be done using a Debit/Credit card, while offline transactions can be made by paying the fees in cash using SBI Bank Challan or DD.

MICA provides scholarships to students enrolled in its residential programs based on their academic achievements and family income. Presently, scholarships are offered only to those enrolled in any one of the residential programs. The scholarships are valued at up to 25% of the program’s annual fees per student.

MICA provides scholarships to students based on their academic performance, attendance, family income (not exceeding Rs. 8 lacs per annum), and other achievements. These scholarships are currently available to students enrolled in any of the residential programs and cover up to 25% of the annual fees for each student.

A total of 19 scholarships are awarded each year, including nine for the first year of the PGD program, eight for the second year of the PGD program, and two for the CCC program. To be eligible for a scholarship, students need to provide income certificates and bank statements for previous years.