Articles in MICAT

  A detailed study of EDII graduates (Alumni Survey Report 2017) was conducted by Dr Jignasu Yagnik, Dr Satya Acharya and Dr Suresh Malodia – faculty members at EDII, in order to obtain information about the career and employment status of EDII alumni. The study was conducted with the help of a structured questionnaire, which […]

I didn’t realize how unique MICAns are until my summer internship at NIVEA. My project was to create a go-to digital strategy for the launch of a new men’s grooming range. This required me to undertake market visits, consumer interviews, mystery shop, and suggest innovative consumer engagement ideas. It was a pretty extensive project, however, […]

MICAT Result and Shortlist 2018 has been released. Those who appeared in this exam can check their result by logging on the MICAT website. If you want to gain access to your MICAT 2018 Scorecard, you need to have your login id and password issued to you at the time of filling an application form. […]

Every exam needs planning, a planning should lead to preparation, a proper preparation will lead to success, here in this column we can discuss about the way of approaching the MICAT 2018 examination and we share some common tips here. You need to follow some out of the box tips for doing that, you can […]

In this column, we will discuss about the MICAT 2018 and its facts which you need to know about. Before starting on it, let me tell you all that no exam in this world is a big exam, just deal it like you play a game. Now let us start discussing about the column: It […]

MICA was established in the year 1991. It is the first residential institute in Asia-Pacific region, dedicated to creating leadership in Strategic Marketing and Communication. Today, it is said to be the Alma matter of professionals serving in leadership positions in the best- known companies in the world in marketing, band management, research & analytics, […]

MICAT is a Computer Based Test (CBT) used for the selection of PGDM-C (Post Graduate Diploma in Management) 2019-2021 batches. These exams are conducted in 48 places across the country. If a candidate has appeared for more than one exam (CAT, XAT, and GMAT) the better of the two/best of the three exam performances will […]

Keeping in mind our mission of societal responsibility, 34 students from our Institute visited the Jhabua district in Madhya Pradesh under the guidance of an NGO ‘Shivganga’ as a part of the Rural Immersion Program 2018 for an 8-day visit. The objective of this program was to acquaint young managers with the real rural India while developing […]

Site merchandisers at Amazon India control what customers see on the Amazon.in website and the app, and it was exciting to work on a project which impacts the business directly. The hours an intern puts into work at Amazon India are definitely endless, but the learning curve is probably the steepest, with learning and un-learning […]

MICAT test is basically organised by MICA Institute to take admission in Post-Graduation Diploma in Management-Communications (PGDM-C) which is equivalent to an MBA. To take admission in MICAT, it is mandatory for the candidate to appear in CAT, GMAT OR XAT. MICAT is held twice in a year. MICA conducted MICAT I on December 2, […]