Spread over two days, the event starts with the inaugural ceremony by Mr Sanjeev Jain, MD, Parsvnath Developers Ltd. The floor will then witness Mr A Gangoly (National Sales Director, Wrigley), Mr Rahul Goel (National Sales Head, Sony Ericsson) and Mr Samik Dasgupta (VP, Yes Bank) for a panel discussion on aInnovations in Sales and Distributiona. The post lunch session on aInnovative Brand Buildinga will have Mr Apurv Nagpal (Marketing Director, SAB-Miller India), Mr Vikram Bakshi, (MD and Joint Venture Partner, McDonald’s India) and Mr Princy Bhatnagar (National Director-Office Group, Xerox India).

The second day starts with Mr Vishal Bhatia (VP-Marketing, Pepsi), Mr Ashwini Aggarwal (Country Category Manager, HP India), Mr Baljeet Singh (Head Sales Support, Apollo tyres) and Mr Sanjeev Nimkar (Business Head – VMA, Phillips) sharing views & experiences on aPricing: overcoming the hurdles and challengesa. Moving to the last session on aRetail in India: Revolution or Evolutiona the event will witness Mr Sandip Tarkas (Head, DCM, Pantaloon Retail India Ltd.) and Mr Gaurav Saxena (DGM, Bharti Walmart Pvt. Ltd.) Last but not the least the show ends with the closing ceremony showcasing Mr Laxmi Goel, Director, Zee News.

And every session will have a student competition of writing a background research on the same. The event has received 170+ entries from the students of various B-schools in India. Best two teams have been shortlisted for each session & they will be presenting their views in front of the speakers of the respective sessions who will be acting as jury as well. The event is sponsored by Klgsystel; along with Pepsi & Pagalguy as event partners.

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