MICAn Dreams in the Making #2: Sai Prasath’s Summers at Amazon

“I worked in Digital Marketing for 30 months before coming to MICA, and this is an area I’m extremely passionate about. I realise how lucky I am because not only am I studying what I love, but I’m getting an opportunity to apply those learnings in the very field that excites me. I’m looking forward to gaining a lot of exposure from this internship, working alongside some of the finest marketing minds in the country who have managed to position themselves as the go-to brand for e-commerce, in a country with as diverse demographics as ours.My role specifically involves developing their business through innovation, which has got me pumped up and I can’t wait to apply ideas that I have picked up at MICA; especially ones from Semiotics, and Consumer Buying Behavior.”

Sai Prasath,

Interned as Marketing Specialist, Amazon