1.How different is BRIDGE from colleges offering similar program?

BRIDGE School provides students tangible take-aways that are relevant, comprehensible and transparent. Our intent is to minimize the abstract and help BRIDGE’s students maximize the practical skills and competencies needed to successfully affect the next turning point in their career.

The BRIDGE School resource base comprises of a wide variety of professional courses, workshops, simulators, business games and interactive e-libraries is truly world class. We are able to build this as we can leverage our collaborators from the best across the world. We focus on Success factors like

Team work and Managerial Skills including Collaborative work with peers, cross-functional working and conflict management and resolution,

Business Development Skills: Client management, portfolio management etc.

Negotiation Skills: Strategies and techniques for effective negotiation with clients and suppliers

Some key differentiators:

First, we are strategically positioned close to the industry – both physically as well as intellectually.  Our two pilot centers:  Cyber City Gurgaon, and Noida; are embedded among the corporate offices of most large and medium organizations. Going forward, our programs will incorporate a Business Immersion module, featuring live projects or internships with industry, to provide hands-on and practical experience to participants.

Second, Professional Communication skills. We train our students in various aspects of Business Communication, Negotiation and Presentation, which are the key areas that we have identified for job effectiveness and career enhancement.

 Thirdly, Analytical Skills like Problem solving and forecasting is a key focus area for our students across all our programs.

Let me also point out that as our faculty comprises senior leaders from leading organizations, they help learners relate real corporate situations and case studies with theory as they are equipped to teach practical and relevant applicable skills in the weekend sessions.

Furthermore,
we offer career services for our students who seek greener opportunities. Our
consultants work individually with students to provide opportunities to them in
successfully unlocking their potential. BRIDGE School has empanelled over 30
organizations based in Delhi NCR across consulting, e-commerce, telecom, IT,
BFSI etc.

2. Which are the qualities you look for while recruiting students for your program?

BRIDGE offers customized programmes for working professionals and freshers. Each program has been designed after continuous industry engagement and feedback.

Student selection follows a rigorous process – Academic track record,  GMAT / CAT scores /in case a student does not have these, a written test (Bridge Aptitude Test – BAT) along with a  Statement of Purpose (SOP) and Personal Interview. 

The successful participant is thus evaluated on clarity of thought and purpose, verbal, non-verbal and analytical skills, in addition to communication and social skills.  Students have to be self-motivated and driven to cope with the academic rigour of the course. This moulds them into extremely focused and motivated employees, who are also self-starters.

Following are highlights of both the programs:

PGPM for Working Professionals: The programmes at BRIDGE have been created for high potential, ambitious, middle-level working professionals with minimum 2 years of experience post their graduation. These programmes cater to adult working professionals who have gathered domain knowledge in their respective sectors but need to upgrade their professional, business and management skills (both hard and soft) to take on larger managerial roles within or outside their domains or functions. The programmes are tailored for learners to develop business and management skills, which will initiate the development of a practical knowledge of business administration.

PGPM for Freshers: The BRIDGE Post Graduate Program in Management – Business Immersion (PGPM – BI) makes the freshers job-ready from day-one with its unique business immersion approach. It is a one-year Management Programme with two segments: Classroom Training and Business Immersion for aspirants with 0-2 years of work experience.

The internship exposes the students to the real world of industry and enables them to apply the knowledge they have acquired in the first half of their course.

The internship also provides the student with the exposure to a real job environment, and hence an opportunity to decide on their area of interest and where exactly they would like to pursue a career.

The Classroom Training segment runs through the first six months, with weekly full-day classes.

The Business Immersion segment begins in the seventh month of the Programme. The participants are placed as interns in organisations, with clear on-the-job responsibilities.

3. How exciting is the student life at BRIDGE?

BRIDGE for its students is all about tangible outcomes. Life @ BRIDGE is a blend of new-age learning comprising of unique blended pedagogy, industry immersion through content developed &
delivered by practitioner faculty & top academicians.

The academia and industry has lamented endlessly about the lack of co-created value. My vision for BRIDGE school is to build that missing-BRIDGE, in collaboration with industry partners. We create a variety of interactions wherein we bring Industry stalwarts to interact with our students

BRIDGE BRIEFINGS :  This is a forum for dialogue between industry experts, practitioners and academia on matters on current interest in today’s business world. The dialogue formats include symposiums, expert talks, and roundtables etc. https://twitter.com/Bridge_SOM/status/675258880499126272 has examples of such sessions. We are also about hold a marketing session with Global Guru in January

INDUSTRY WORKSHOPS :

Industry experts also conduct hands on workshops around topics of interest as requested by students and trends of note. A recent example is on visual analytics tools etc. https://twitter.com/Bridge_SOM/status/652768126057123840

4. What will be your priorities for BRIDGE over the next few months?

My first priority will be industry engagement, in terms of positioning BRIDGE as a strategic partner to industry in solving for issues regarding executive and leadership talent: all the way from sourcing, hiring, training, and continuous professional development. Toward that, BRIDGE is (and will) selectively enter into strategic partnerships with companies across sectors.

My second priority will be to curate, in collaboration with experts of the corporate and academic world, sharply targeted programs and courses that address burning needs of the time, on a continuous basis. These programs, courses and workshops will have the students/learners in the center, and hence will be designed to give them maximum flexibility in learning effectively and at a reasonable cost. As
a top ranked program in Analytics in the country, our Predictive Business
Analytics program (in collaboration with Northwestern University) is doing very
well.

 BRIDGE relies largely on senior practitioner experts as faculty, in collaboration with internally renowned academicians. The practitioner faculty, in turns, finds it energizing to teach our students and share their experiences with them at very practical levels. When it comes to teaching and pedagogy, I want to continue to focus on this aspect: MORE PRACTISE, LESS THEORY.

Our Post Graduate Program in Management with market-focused electives suite has also found significant resonance with the market. We will continue to bring more such programs sharply focused on practice relevance to the market.

Finally, I want to focus on collaborating with some of the best universities across the globe to give our students and our faculty genuine international exposure and experience. Our partnership with Northwestern University, one of the top universities in the world, will deepen. It is likely that our students will get a chance to secure graduate certificates from Northwestern University when they enroll for BRIDGE-NU collaborative programs.

5. What are your plans for alumni relations?

Alumni is the bedrock on which excellent institutions are built. As a new institution BRIDGE has a small but influential group of alumni,
many of whom are working in marquee organizations.

My plan is to engage the entire alumni community in building a structured alumni relations process wherein BRIDGE is seen by the alumni as a school that they co-own. In other words, BRIDGE will build its alumni relations process in a manner in which the alumni will want to engage meaningfully, and on a continuous basis as they progress along their professional careers.

These will entail, among others, privileged participation in BRIDGE BRIEFINGS with thought leaders, executive development workshops with internationally renowned faculty, mentorship programs for industry practicums, innovation laboratories, career counseling, teaching at BRIDGE and of course, placement processes.

Click here to know more about admissions @ BRIDGE School of Management

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