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    • Posted on by Chinmay Verlekar

    Introduction: The Rise of Data-Driven Decision Making

    Today’s world is powered by data. Every single day, businesses produce nearly 2.5 quintillion bytes of data. From small startups to large corporations, organizations are increasingly shifting from intuition-based strategies to data-driven decision-making.

    As a result, analytics plays a crucial role in improving business processes, enhancing customer experience, and driving profitability. However, despite the growing reliance on analytics, there remains a significant shortage of skilled professionals. Reports suggest that the demand for data analytics experts could increase by 25% by 2030.

    To address this industry gap, the Siva Sivani Institute of Management (SSIM), Hyderabad, introduced a forward-looking two-year full-time PGDM in Business Analytics. This program integrates business management, analytical mathematics, statistics, and computer science, positioning SSIM as the first institute in the Telugu-speaking states to offer an exclusive PGDM in Business Analytics.

    About SSIM Hyderabad

    Siva Sivani Institute of Management (SSIM) has a legacy of over three decades in shaping management professionals. Accredited by the All India Council for Technical Education (AICTE), SSIM is known for its rigorous academic standards, experienced faculty, and strong industry connections.

    Located in the heart of Hyderabad, SSIM combines academic excellence with industry relevance, ensuring that every student gains both theoretical knowledge and practical exposure. Over the years, the institute has become a trusted name for those aspiring to build a successful career in management and analytics.

    Why Choose PGDM Business Analytics at SSIM Hyderabad

    The PGDM Business Analytics program is designed to produce business leaders who can harness the power of data. It offers a perfect balance between business acumen, technical expertise, and strategic thinking.

    Key Program Highlights

    • Embedded with Harvard Business School Online Business Analytics certification

    • Hands-on training with a wide range of software, programming languages, and big data tools

    • Experiential learning through simulations, gamified modules, and case studies

    • Expert faculty with extensive industry, academic, and research experience

    • Paid summer internships that help students earn while they learn

    • Global exposure through exchange programs with Herzing University, Atlanta (USA)

    • Collaboration with national and international organizations for internships and placements

    • Emphasis on entrepreneurial skills, innovation, and leadership development

    • Strong reputation validated by top rankings from leading rating agencies

    Program Objectives

    The PGDM Business Analytics program at SSIM Hyderabad aims to:

    • Equip students with the ability to use business analytics for identifying and solving real-world business challenges.

    • Enable learners to apply principles from economics, marketing, and decision sciences in data-driven environments.

    • Strengthen business intelligence skills through technology integration and analytics tools.

    • Build advanced analytical capabilities across domains like marketing, finance, HR, and operations.

    Moreover, the course provides a strong foundation in emerging areas such as Artificial Intelligence (AI), Neural Networks, Advanced Machine Learning, Big Data Analytics, and Cloud Computing.

    Industry-Relevant Learning Experience

    The PGDM Business Analytics program combines classroom learning with real-world application. Students engage in live projects, industry internships, and analytical simulations that help them connect theory with practice.

    In addition, SSIM’s partnerships with leading analytics and technology firms ensure continuous exposure to the latest trends, tools, and business practices. As a result, graduates leave the program ready to handle complex analytical challenges in any industry.

    Diversity at SSIM Hyderabad

    SSIM Hyderabad believes that diversity drives innovation. The campus welcomes students from different cultures, ethnicities, religions, socioeconomic backgrounds, and abilities.

    This multicultural environment promotes creative thinking, cross-cultural communication, and global awareness. Students learn to collaborate with peers from diverse backgrounds, which enhances self-awareness and emotional intelligence.

    Moreover, SSIM’s inclusive culture extends to its faculty and staff, creating a vibrant academic ecosystem. Due to this diversity, companies from multiple sectors are drawn to SSIM graduates, who bring unique global perspectives and adaptability to the workplace.

    Student Testimonial

    Skill development is a process that involves identifying and developing your skill gaps, which further help determine your ability to execute your plan towards success. The faculty and the skill development trainers at SSIM ensure that students participate in extra-curricular activities that help us gain great leadership qualities, communication skills, and other creative abilities.”

    – T.P. Sneha

    Eligibility for PGDM Business Analytics at SSIM Hyderabad

    • Candidates with an Engineering or (B.Sc Maths/Physics/Statistics) Or B.A (MES) background or B.Com( Computers) or BBA (Analytics) from any recognized university with a minimum aggregate score of 50% are eligible.
    • Alternatively, candidates with any entrance exam score with at least 60% in data interpretation and numerical ability are also eligible.
    • SSIM accepts scores of CAT/XAT/CMAT/ MAT/ATMA/GMAT and State Government Entrance Exams.
    • Students in their final semester/year exams may also apply.

    Selection Process:

    The final selection at SSIM is based on a cumulative score calculated from the following components:

      1. Score of Entrance exam (CAT/XAT/CMAT/ MAT/ATMA/GMAT and State Government Entrance Exams)
      2. Academic Scores in Xth Class, XIIth Class, and Graduation
      3. Work Experience
      4. Statement of Purpose (SOP)
      5. Video Introduction
      6. Personal Interview
      7. Work Experience/Extra Circular Activities/Certification Courses

    This comprehensive admission process ensures that candidates with diverse academic backgrounds and experiences are given equal opportunity to join the PGDM Business Analytics program at SSIM Hyderabad.

    In conclusion, the PGDM Business Analytics program at SSIM Hyderabad offers a transformative learning experience, equipping students with the skills and knowledge needed to excel in the dynamic field of analytics. With a strong emphasis on industry relevance, experiential learning, and diversity, SSIM stands as a beacon of innovation and excellence in management education.

    Admissions are open for PGDM, PGDM-BIFS & PGDM-BA for the year 2023. To apply, click here.

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