[Apurv]

Hi All !

It is that time of the year when the PG forums are haunted by (apart from the MBA aspirant types) another kind of puys - Business School Professors from the Admission Committees!

We have one such old-timer among us back on PG - Prof Deval Kartik of the Ahmedabad-based Mudra Institute of Communications, Ahmedabad (MICA) - and she is here to answer all your questions about MICA admissions.

Much like last year, Prof Kartik would be answering all your questions related to getting an admission into MICA. So if you are crazy about this Communication Management school at Ahmedabad, you should use this opportunity to ask her your queries about MICA cutoffs, admission criteria, nature of their communication management programs, short-term courses, placements, faculty and infrastructure, etc.

How does it work?

1. First go through the thread to see if a question similar to yours has already been asked and answered.
2. If not, you post your questions about MICA Ahmedabad here by hitting the 'Post Reply' button on top.
3. Prof Kartik, who will keep a watchful eye on this thread will answer all your queries on a regular basis.
4. So once you post your question, you can come back to this thread in a couple of days to find your answer or even better, Subscribe to this thread by clicking on the 'Thread tools' link on the top-right side at the top of the thread to receive updates on your email.

Prof Kartik's PG user-ID is Admissions@MICA

So go ahead and shoot your questions .

Cheers!

[Admissions@MICA]

Thanks Apurv and PG for this great initiative!!!

For all the 'wanna be', 'prospective' MICAns or just Curious Onlookers, welcome!!

Feel free to post your queries... and I will try my utmost (May lose patience sometimes!!) to answer all of them..

As wisely advised by Apurv, do go thru previous posts to ensure that the query is not being repeated. Do some homework (like go thru MICA website) and yet, post the query...

Here's to 'many happy postings and replies'....

Cheers
Deval

[thestig]

Good evening Prof Kartik, i am curious to know in what way does the PGDM at MICA differ from a PGDM in marketing at any other top b school?
i have zero work experience but i am interested in pursuing my MBA at MICA.does MICA give alot of weightage to work ex?

[Admissions@MICA]

Originally Posted by thestig

Good evening Prof Kartik, i am curious to know in what way does the PGDM at MICA differ from a PGDM in marketing at any other top b school?
i have zero work experience but i am interested in pursuing my MBA at MICA.does MICA give alot of weightage to work ex?

Hi,

MICA's focus is in Communications Management and in a business set up, communications and its management are sub-set of marketing. Thus the focus on Marketing at MICA is much higher than B schools where the focus is all aspects of business such as Finance, HR, systems, production and marketing. MICA has several courses in Marketing and Communcations than any other B school.

Work ex is useful but not a must. We have about 60% freshers as any good course requires a balance of work-ex and freshers to bring different perspectives to learning!

ATB
Deval

[swains]

Hi Deval madam,

How are you doing? Thanks for taking out time to answer our queries.
The mica website says that GMAT score CAN be accepted in lieu of CAT. Does it mean that if I submit both the scores, the CAT score will be given preference. My gmat score is 700 and i am taking CAT on 16th nov 2008. If preference is given to CAT score, then will it be wise to submit the CAT score, or I should just submit both the scores.

Regards
swains

[chuck_gopal]

Hi guys,

Ah, yet more madness... Here we go again, Prof Deval

We've been setting up a blog to answer all your queries as well: Welcome! Common questions about MICA… And their answers!. Please go through the same, a lot of your queries would have already been answered there. It also has links to all the PG MICA threads :-)

Waise, the online application form for PGPCM 2009-2011 are out. Check the website Welcome to Mudra Institute of Communications, Ahmedabad for details.

Cheers

ChUcK

[Admissions@MICA]

Originally Posted by swains

Hi Deval madam,

How are you doing? Thanks for taking out time to answer our queries.
The mica website says that GMAT score CAN be accepted in lieu of CAT. Does it mean that if I submit both the scores, the CAT score will be given preference. My gmat score is 700 and i am taking CAT on 16th nov 2008. If preference is given to CAT score, then will it be wise to submit the CAT score, or I should just submit both the scores.

Regards
swains

Hey,

That's a cool GMAT score. MICA gives preference to the 'better of the two' scores. So go ahead, take CAT and submit both scores. You have nothinbg to lose!

ATB
Deval

[swains]

Thank you madam

[aabhascorpion]

Hi Deval Ma'm

Thanks a ton for solving our queries related to MICA:happy:.Ive jus passed out of college and a cat08 aspirant who insanely wants to get into MICA as communication is my forte and MICA provides the best course in Communication.However i wanted to know if Mica has some other eligibilty criterian apart from cat scores and if cat is the only criteria then how much of a minimum percentile makes one eligible to write MICAT.Does previous academic background and extra curricular activities count to get a call??well ol this only coz am nt too confident o my cat scores being super good THIS TYM since i jus started out.In that case takin wt sort of work ex would help me if i target cat09...a media house or some other industry experience..
Regards
Aabha

[emareld_87]

hi deval mam,
We are very grateful to you for solving our queries regarding MICA. I wanted to know how differently do we have to prepare for MICA's GD and PI. I know its very early to ask about it but as everybody knows well begun is half done. I wanted to concentrate on every aspect of a B-school from now itself. Do they generally ask about media and advertising or are they open to any sort of questions just like other B-schools?
Thank you in advance mam.
Regards,
Saumya