PaGaLGuY.com - Tie Up with a news channel in fray : Suggestions Invited

[estranged_gnrs]

Allo junta....

It seems that we may tie up with a news channel soon. I am going insane thinking about what we can offer them and how we can utilise this tie up for our users.

This is something which I have come up with , and will need more suggestions and ideas from our junta.

1> We can have a thread/section where news/events/stories of the channel wil be discussed and can give feedback to their programmes.

2> We can be a very good medium for market research and polls.

This is just a brief overview. Put forth your ideas as what we can deliver to this news channel and lets see what we have to offer.

BRAINSTORM guys!!!! We need to give them a proposal soon!!!



Enjoy
Rohit

[DesiGuru]

Yes Its a great idea!
But must point out that the target market is very very small and most of them have very little incomes
Also if the membership is broadened by covering other areas then the whole site may lose its zing...

This site could be a very good feedback zone for the concerned channel and you could remind them that the members of this site though having empty pockets currently could be rather wealthy (and hence useful) after a few years...

Obviously remember to make sure the site is ready to handle the heavily random traffic that will move here trying to figure out what this is... I would say that could be really detrimental unless taken care of... Because a slow site would invariably turn many willing members...

Other than that remind them the responses here could be very stimulating in intellectual content in the midst of pathetic responses too So this could help them in the long run...

Best of Luck

K

[Asif]

Hey Rohit, I was thinking about something like this since last few days but on a slightly different line and a larger scale.
Launching a new portal or the existing pg portal on the lines of sify, indiatimes and rediff. It can start initially only with news by tying up with some news agencies and might be create some more niches later on.
I very much think Indians can absorb a few more such portals as they move ahead and its big business.
This would require a lot more branding and marketing than PG does as of now and obviously a lot of capital about which I don't have any idea as to how much is available.


---Asif

[Govi]

Originally Posted by estranged_gnrs

Allo junta....

It seems that we may tie up with a news channel soon. I am going insane thinking about what we can offer them and how we can utilise this tie up for our users.

This is something which I have come up with , and will need more suggestions and ideas from our junta.

1> We can have a thread/section where news/events/stories of the channel wil be discussed and can give feedback to their programmes.

2> We can be a very good medium for market research and polls.

This is just a brief overview. Put forth your ideas as what we can deliver to this news channel and lets see what we have to offer.

BRAINSTORM guys!!!! We need to give them a proposal soon!!!

Enjoy
Rohit

Interesting Development but for the suggestions to pour in shouldnt we know the domain of operation of the target news channel eg: business, general etc

Will pour in my thoughts soon

[sonika]

Business Channels would be more likely partners..
As most such channels have section devoted to CAT anywayz, so probably PG can offer stories, articles.. and same way PG can carry a section devoted to top stories from that channel..

[gaurav200x]

Yea! right.... it can come up with lotsa news stuff regd the latest happenings in the world, related to mgmt.... Insight of B-schools...... current events....

There could be a seperate GK section in which viewers could take active part... either through website or through hotline sms......

Offcourse rohit, it would definitely be about new market research, trends of market.... ups and downs, etc etc

[estranged_gnrs]

Thanks people for the response. Looking for more of them..something out of the box...nt the usual stuff...and please jot down your thoughts in a point format. Easy for me to collate and others to view too.


As for the channel..it can be business/ youth related stuff ..just try to visualise our forum..what it is..and what we can vouch for..


Please.....

Enjoy

Rohit

[DesiGuru]

Another key idea is... never discuss business strategy of your company in public

K

[estranged_gnrs]

Originally Posted by DesiGuru

Another key idea is... never discuss business strategy of your company in public

K

u forgot...we are "Insanely Different" ..and its not business strategy am making here....am collecting the ideas...strategy comes later, when you have good ideas as a base...

And i will sincerely suggest you to read "Maverick" by ricardo semler, which is compulsory to read , if anyone is looking to work with us. It may change your cynical and Fordish style of business thinking

OK..lets not digress...keep them coming guys!!

Rohit

[The Gr8 One]

hey rohit,

a newbie here...

my two pence would be a sort of a win-win situation
for example, somethin on the lines of...
holding a show on the channel - regarding b-schools, b-school education, education abroad and what not... laying emphasis to the suitablilty of the site for this purpose...

this way, we can still garner a select audience and also keep the initial pagal theme alive... the channel gets the niche audience that they're aiming for too...

HTH,

SAM