SIBM:MBA-Communication Mgmt

mik · **SIBM:MBA-Communication Mgmt -** 09-02-2005, 10:33 AM

Hey junta,

As the title suggests,this is for SIBM MBA-CM only...

We have seen several ppl raising an eye brow to the low %tilers getting a call from SIBM...

So lets discuss it out over here & thereby minimize the confusion/astonishment to other fellas.

My details -

XAT 84.4%tile

MBA - Communications Management
Name : Chokshi Bhaumik Kiritbhai

Group No : 10

Date : Feb 18 2005

Label : MYB

Reporting Time : 1 p.m.

Initially i thought i was the second last (with DOn....being the last

)..but then realised ppl with lower %tiles r also called....

Others kindly chip in...

enjoi
mik

gauri_j3 · 09-02-2005, 10:38 AM

hi mik,
i have a call too.

my details (open catagory)
MBA - Communications Management
Name : JOGLEKAR GAURI GANESH
XAT ID : 714535
Group No : 2
Date : Feb 18 2005
Reporting Time : 8 a.m.

gauri

gauri_j3 · 09-02-2005, 10:39 AM

my %le 76.66

so what say mik,shall we start preparing?

gauri

gauri_j3 · 09-02-2005, 10:41 AM

p.s.,
i dont have a label

waht should i do?

gauri

mik · 09-02-2005, 10:43 AM

Hey Gauri,

Cheeers......

y 3 different poshts???????????
u cud have done it in 1 single posht...u can also utilize the EDIT function to EDIT ur post

wat do u mean by LABEL?????

& oh yeh we shall start prep...but how??

looking to hear from u
mik

gauri_j3 · 09-02-2005, 10:50 AM

chk out the LABEL :MYB in ur post.

by the way,we first need to find out in detail what communication would entail.i guess the SIMC thread and the MICA thread could give us something to start with

dont tell me we are the only 2 people with a call from SIBM (COMM)

ATB,
WILL GET IN TOUCH WITH U WITH NE OTHER INFO I GET.
CHEERS,
GAURI

Quote:

Originally Posted by mik

Hey Gauri,

Cheeers......

y 3 different poshts???????????
u cud have done it in 1 single posht...u can also utilize the EDIT function to EDIT ur post

wat do u mean by LABEL?????

& oh yeh we shall start prep...but how??

looking to hear from u
mik

mik · 11:15 AM

hey gauri...

dunno y u dont have the LABEL.

well i have got SIMC too....but not much activity goign on in that thread either...

enjoi
mik

EDIT - @label - prolly coz u have not checked out http://admissions.sibm.edu/sibm2005/

The mail doesnt contain the LABEL...but the link surely does.

check out & lemme know

karishmag · **Hola people -** 09-02-2005, 11:30 AM

Hi mik and gauri...'

Its a good idea to start a thread on sibm CM only...i have my gd pi on 18th 8 am slot. My Xat percentile is 91.75... And my label is MXE. Dunno what that means...i am from Mumbai, have an advertising background. With a degree in Advertising and am working in an ad agency right now. Am planning to look up my old college books to brush up the basics in advertising. Also trying to get my hands on books on the slogans etc of the current brands. I think its a good idea to also look at the global aspect of Advertising and Indias position in the global scenario. Please let me know if you have any specific query. We could also start a GK session here on PG on some well known brands, their slogans and who handles them. It would help.

For example:
An instance of great Media Blocking by any brand?
Dandi namak

A teaser campaign that flopped?
Digen verma frooti

A teaser campaugn that worked?
Jassi

A brand with a high brand equity?
Amul

A brand who handled a crisis well?
Cadbury

An example of umbrella branding?
Amul

A brand that has become generic with the product?
Xerox, Zip

Thats all i can remember right now...lets continue to add on to this discussion....
For now...

Bubye

Kari

mik · 09-02-2005, 11:44 AM

Quote:

Originally Posted by karishmag

Hi mik and gauri...'

Its a good idea to start a thread on sibm CM only...i have my gd pi on 18th 8 am slot. My Xat percentile is 91.75... And my label is MXE. Dunno what that means...i am from Mumbai, have an advertising background. With a degree in Advertising and am working in an ad agency right now. Am planning to look up my old college books to brush up the basics in advertising. Also trying to get my hands on books on the slogans etc of the current brands. I think its a good idea to also look at the global aspect of Advertising and Indias position in the global scenario. Please let me know if you have any specific query. We could also start a GK session here on PG on some well known brands, their slogans and who handles them. It would help.
Kari

Hey Egg kari

u will be of much help to us.....most of us here r totally blank @ CM..

kindly enlighten..wat shud we refer...wats the second round gonna be like?

How r u travelling from mumbai to pune?

enjoi
mik

aakarsh · 09-02-2005, 12:50 PM

me have GD/PI on 18th...whats LABEL?
and yes..i know a zilch abt Cm...plzzzz help me out someone...what shld i refer/study...