431.
1. A doctrine of massive retaliation appears strong and purposeful on paper, or in public declaration
(A) The US also adopted doctrine of massive retaliation early in the Eisenhower administration.
(B) But it is not suited for the fog of war when national leaders seek to avoid unintended escalation.
(C) Significantly a holocaust invites one.
(D) It was discarded almost as soon though because officials quickly understood the need for more options.
6. The prospect of a N-War is dangerous enough without being predicted on all-or-nothing outcomes.
(1) ABCD (2) BADC (3) DCBA (4) DABC
432. (A) LG was perceived as a tiger; Samsung as a kitten, aggressive but lovable; Whirlpool as a reliable domestic help,
and so on.
(B) A majority of the respondents clearly describe the brand personality of various global brands–with the notable
exception of Japanese brands.
(C) Two years ago, an image survey commissioned by a Delhi-based consumer durables company studied how Indian
consumers perceive different brands around the world.
(D) The exception was Sony, which somehow managed to hold its own, primarily due to the rub-off from its global
image.
(1) CDBA (2) CBAD (3) CABD (4) CBDA
433. (A) But what could give them sleepless nights is the question whether the youngsters would be willing to lap up the
brands they have seen their parents and grandparents use.
(B) “Our communication is evolving to reach this emerging audience with more lifestyle images and cure,” says Ishii.
(C) They are very lifestyle-oriented.
(D) Decision makers are becoming younger and influencers even younger.
(E) What could be trump card for the Japanese is their decision to focus on the younger consumer.
(1) BCDEA (2) EDCBA (3) CEDBA (5) CBEDA
434. (A) Till as late as early 1990s, Korean companies were seen across the globe as a low-end mass manufacturer of
consumer electronic products.
(B) It’s this Korean aggression that dictates the direction of the market.
(C) They had virtually no presence in the West and south-east Asia.
(D) From offering nondescript products with abysmally low salience at the time of entry in mid-1990s, Korean brands
have come to rule the consumer durables market in India.
(1) DBAC (2) ABDC (3) ABCD (4) DCBA
435. (A) At Gujrat Tea Processors and Packets outside of Ahmedabad, the mood’s relaxed as the company awaits the
onset of the buying season.
(B) These will be blended to produce a best-selling brand that goes by the name of WaghBakri.
(C) Early March and there’s a lull in the tea markets, with weeks to go before fresh stocks come up for auction.
(D) There’s a heady aroma in the godown, where four million kilos of teas from the gardens of Darjeeling and Assam
are stocked.
(1) ACDB (2) CDAB (3) CADB (4) ADBC
Neo