Earning potential? How much?
Prakash Mundhra : Sacred Moments
This is a good idea, especially when it is coming from a MBA student. ;-)
The startup is running pretty well earning more than 16lakh in profit last year in just one year(as per above link).
But I am skeptical whether this can actually be a high revnue generator over the years or whether it can sustain it's growth rate or profit margin after couple of years or after it reached a crucial revnue mark.
Why? Right now, revenue is way low enough and it is relatively new concepet, so there's good chance that his competitors(Dealers in Corporate Gifts) has neglected or unaware his venture. But once it become widespread or get more success, they will take notice and try to imitate or copy what this startup is doing.
There's good chance that they might be able to come with similar product with even lower prices (because being in business for long time, these dealer have better access to manufacuting units across India, also since they already serve many corporate clients, they can go for larger scale and thus getting lowe-per-unit cost.) or they might come with even better designed products (they can hire designer since they can afford).
So how sustainable is this startup? or more specifically how much revenue it can geneate before it get bombarded by other competitors?