International Business has a tremendous opportunities...
The beverages you drink might be produced in India, but with the collaboration of a USA company. The tea you drink is
prepared from the tea powder produced in Sri Lanka. The spares and harddisk of the computer you operate might have
been produced in the United States of America. The perfume you apply might have been produced in France. The television you watch might have been produced with the Japanese technology. The shoe you wear might have been produced in Taiwan, but remarketed by an Italian company. Air France and so on so forth might have provided your airtravel services to you.
Most of us have the experience of browsing Internet and visiting different web sites, knowing the products and services offered by various companies across the globe. Some of us might have the experience of 'even ordering and buying the products through Internet. This process gives us the opportunity of transacting in the international business arena without visiting or knowing the various countries and companies across the globe.
Thus, international business is the process of focusing on the resources of the globe and objectives of the organizations on global business opportunities and threats.
The multinational companies which were producing the products in their home countries and marketing them in various foreign countries before 1980s, started locating their plants and other manufacturing facilities in foreign/host countries. Later, they started producing in one foreign country and marketing in other foreign countries. For example, Uni Lever established its subsidiary company in India, i.e., Hindustan Lever Limited (HLL). HLL produces its products in India and markets them in Bangladesh, Sri Lanka, Nepal etc. Thus, the scope of the international trade is expanded into international marketing and international marketing is expanded into international business.
Scope of International business in Indian context is good as more and more companies grow global ,they are seeking people to work in the international business domain..
Check out the list of institutions and colleges @
Colleges in India and @
Courses in colleges & universities in India ... this might help....
Satyan Gambhir
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