Product innovation, a solution to overcome crisis?

The recent economic instability in the world has affected every being in someway,which has led to a decrease in consumer demand. In such a case, retailers and manufacturers of consumer goods across the globe face the biggest challenge of attractin…

The recent economic instability in the world has affected every being in someway,which has led to a decrease in consumer demand. In such a case, retailers and manufacturers of consumer goods across the globe face the biggest challenge of attracting consumers.

Can innovating in the product features or creating innovative processes like discounts, offers etc pull consumers to the stores?

What do you think?