IBPS PO IV (2014-2015) Written Exam Results Out

A LEAD IN MARKETING


Lead generation marketing describes the process of capturing and simulating interest in a service or product for purposes of developing a sales pipeline.

The following is the method of monitoring market

(1)  To monitor salesmen's working(2)  To monitor sensex(3)  To monitor media outlets(4)  To monitor profits(5)  None of these

Network helps in making market activities

(1)  Difficult task(2)  A hard work(3)  An easy work(4)  There is no relation between networking and marketing(5)  Networking plays only a partial role in marketing

Effective marketing helps in

(1)  increasing purchase(2)  increasing sale(3)  different activities(4)  fulfilling destracs(5)  Non of these

 Market of buyers means ____

(1)   buyers and sellers(2)   sellers or buyers(3)   there are no sellers(4)   demand is more than supply(5)   supply is more than demand

the sequence of sales process is as following ___

(1)  call, lead, presentation and sale(2)  lead, call, presentation and sale(3)  presentation, sale, lead and call(4)  presentation, lead, sale and call(5)  sale, call, lead and presentation

Presentation means ____

(1)  showing of products(2)  making understand the usefulness of products(3)  gifts(4)  showing presentation skill(5)  All of these

Lead means ____

(1)  buyer(2)  seller(3)  companies which desire to sell their products(4)  marketer(5)  All of these

) Benchmark means ___

(1)  product kept on a bench in queue(2)  salesmen sitting on a bench(3)  fixed standard(4)  mark on a bench(5)  None of these

Customization means ____

(1)  personnel account of customers(2)  products selling customers(3)  special product for each customer(4)  better relation(5)  None of these

Customer relation means ____

(1)  to keep customers staying in the bank for whole day(2)  quick solution(3)  customers dealing with same bank for a long time(4)  better standard(5)  None of these

Fixed rate service means ____

(1)  to pay whole of the price(2)  better value for better price(3)  costly service(4)  additional service(5)  All of these

What is full form of POS(related to marketing)?

(1)  Preparation for sales(2)  Point of superiority(3)  Point of sales(4)  Primary out look of salesman(5)  Position of sales

NISH market means ____

(1)  an open market(2)  a social market(3)  an equity market(4)  a capital market(5)  a special market for the goal of group

What is market plan?

(1)  The prospectus of a company(2)  Like a group advertisement(3)  A document of marketing policies(4)  Business goal(5)  Work planning for better production

One of the following is not necessary for effective marketing . Find it .

(1)  Inspiration(2)  Influencing(3)  Presntin skill(4)  Sympathy(5)  Determination

) Communication Skill helps in ____

(1)  Getting ideas(2)  To end opstacle(3)  To rise marketing forward(4)  Bringing the result of victory in mutual bargaining(5)  None of these

Which of the following IC was used in third generation of computers?
A) SSI
B) MSI
C) LSI
D) Both a and b
E) None of these

To produce high quality graphics (hardcopy) in color, you would want to use a/an ___
A) RGB monitors
B) Plotter
C) Ink-jet printer
D) Laser printer
E) None of these

Chief component of first generation computer was ___
A) Transistors
B) Vacuum Tubes and Valves
C) Integrated Circuits
D) All of the above
E) None of the above