Life @ K J Somaiya Institute of Management

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SIMSRites are on a roll....We create waves wherever we go ! Jyotsna Shenoy and Chitra Sukumaran won the first price and our very own Ashutosh Kumar and Shravan Kumar won the third place in DWANDWA - the Debate competition at IFMR,
Chennai, beating top notch colleges like IIM Kozhikode, XIMB, IIT Madras and others....

Another SIMSR team does wonders at IIT,Mumbai. Team of Meenal Dubey & Poulomi Majumder won the won the 2nd prize at the marketing plan event "NIRVIKRITI" beating other teams from IIM C, IIM K, XLRI and IMT G...

SISMR flag flies high again!!!!
Team of Aman Jain & Namita Sachan from 1st year have won 1st prize at JIM, Indore by beating teams from IIMs,MICA,NITIE, IIFT(Kolkata Campus) and many more in a presentation competition on E-waste..

Diwali vacation from 29th to 9th Nov..
Exams from 17th Nov.. Dead ahead.. :)
Happy Diwali...

The SIMSR team of Binoy Parekh (MMS-Operations), Hardik Shah (MMS Finance) and Asheeta Kapadia (MMS-Finance) have won at SUTRA - the National Level B-Plan competition at NMIMS Mumbai beating teams from IIFT,IIM(L),IIT(M),NITIE & the hosts.The same team had earlier won the THE SHELL INDIA SOCIAL INNOVATION COMPETITION a...t IIFM Bhopal beating teams from IIT,MICA & BIMTECH.
This team is on a roll.Keep up the good work!
Another SIMSR team does wonders at IIT,Mumbai. Team of Meenal Dubey & Poulomi Majumder won the won the 2nd prize at the marketing plan event "NIRVIKRITI" beating other teams from IIM C, IIM K, XLRI and IMT G...
Congrats to both of them!!!

Another SIMSR team does wonders at FMS, Delhi. Team of Karthik & Vaibhav won the won the 2nd prize at the Research Paper presentation event beating other teams from IIM C, IIM K, XLRI, etc...
Congrats to both of them!!!

Mark-U-Transit, the inter-college live-case study competition presented by INTERFACE-the marketing club of SIMSR, in association with ONIDA, was successfully conducted on 24th December, 2010 at the Blue Auditorium, SIMSR.
The event was scheduled in two parts. In the first part, a live-case study provided by ONIDA was uploaded on the event website and entries from teams comprising of two members each, were invited from reputed b-schools all over India. Over 150 registrations from various b-schools, including the IIMs were received. Finally around 80 entries were received at the end of the 1st round, out of which the top 10 (7 main and 3 waitlist) were chosen for the Final presentation round by Mr. Brijesh Bolia- Faculty of Marketing in SIMSR.
In the second round, 6 teams from SP JAIN, JBIMS, SIBM-Pune, and SIMSR fought it out on-stage as they gave their presentations on the case study. The panel of judges included the following:
1) Mr. Vipul Mathur- Business Head (AC), ONIDA
2) Mr. Shankar Subramanian-GM (Marketing), ONIDA
3) Mr. S.K.Jain- National Sales Head, ONIDA
After an intense battle of brains, three teams emerged as the victors. The teams were:
1) Team ABHAYA - Jamnalal Bajaj, Mumbai.
2) Tech-Struts - K J Somaiya, Mumbai.
3) The Invincibles - K J Somaiya, Mumbai.
The event received a lot of positive response from students, Faculty and the eminent guests from ONIDA. It is hoped that the positive vibes that this event has generated will bring in a huge participation and interest for the upcoming 6th SIMSR ASIA MARKETING CONFERENCE.

DraftFCB+Ulka Comstrat for the 16th straight year, was held on 11th December at K.J. Somaiya Institute of Management Studies and Research (SIMSR).
DraftFCB+Ulka Comstrat is possibly the first ever case-study competition in the area of marketing communications, to be organized among management students in the country. DraftFCB+Ulka Advertising along with K.J. Somaiya Institute of Management Studies and Research pioneered this concept and nurtured it through its uninterrupted run of 16 years. The forum offers an excellent opportunity for the industry to build an interface with budding marketing talent and also offers a platform for young minds to hone their skills working on live marketing case studies.
The case study for DraftFCB+Ulka Comstrat 2010 was on Nokia C3. The competition was judged by industry leaders like Priya Chakravarti, Regional Marketing Manager- Nokia India, Nitin Karkare, COO- DraftFCB+Ulka, Mumbai and Dorab Sopariwala, advisor to NDTV and consultant to DraftFCB+Ulka.
After 2 grueling elimination rounds, six teams had entered the finals. The finalists included teams from eminent B-schools like NMIMS, MICA, SCMHRD, Welingkar, N.L. Dalmia and SIMSR. The teams, especially the home team, brought forward a number of interesting insights; not only about Nokia C3, but the entire mobile handset market in India, that is currently being dominated by Nokia. The home team SIMSR was the unanimous choice of the panel for the 1st place after delivering the most comprehensive and in-depth analysis of the case coupled with an aesthetically appealing presentation. The winners' list is as follows:
1st place: K.J. Somaiya Institute of Management Studies and Research, Mumbai

2nd place: Welingkar Institute of Management Development & Research, Mumbai
3rd place: Mudra Institute of Communication, Ahmedabad

The first prize was a whopping Rs. 25,000 cash prize while the second prize was a cash award of Rs. 15000. All the winners got certificates and all participants got hampers from the sponsors.

Speaking about the event, Dr. Suresh Ghai, Director of SIMSR, said, "This is one of the most prestigious annual events held at SIMSR. It is testimony to the long standing relationship that our institute shares with one of the most prominent advertising agencies, over the past 16 years."

are course contents for PGDM n MMS different or same??

PGDM is a college run course whereas MMS is a university run course... they r more or less on the same platform but PGDM is certainly more exhaustive and industry oriented...
many of the subjects r also same in both the courses...

can someone elaborate if pgdm guys(normal and ib) and mms guys sit for common placements

EVR Says
can someone elaborate if pgdm guys(normal and ib) and mms guys sit for common placements

yup all 300(120 PGDM + 120 MMS +60 IB) sit for placments togather...
MELANGE 2011 to be held on the 12th and 13th of February, 2011 at the K. J. Somaiya Institute of Management Studies and Research (SIMSR).
This year MELANGE is themed around SHOONYA- The World of endless possibilities. With a plethora of exciting competitions and events that promise to challenge your intellectual faculties, we also present some fun contests and star performances that are sure to provide you with maximum entertainment.
Some of the events scheduled to be held are:
1) B-plan
2) Brand-O-Mania
3) Mock UN
4) Money Saga
5) Marketing Events
6) Case Study
7) "Last Man Standing"
1) Fashion Show
2) Dance Competition
3) Musical Skit
4) Street Play
1) Photography
2) Short-Film Making
3) Print AD making
We also have a host of exciting informal events like Treasure Hunt, Dumb Charades and Speed Dating.
So come and try your luck and mettle in the ultimate battleground of wits, talent, enthusiasm and creativity, where only the best will emerge victorious.
Agnee Would be performing on the final day of the event i.e. on 13Feb2011.
Do visit our website: Melange 2011 - Shoonya
For more events updates visit
Follow us on FaceBook: Melange 2011 | Facebook
amarendra21 Says
no recent posts in this threads....please update

please visit our official blog for latest..

1st post on this thread from the hostel of K.J.SIMSR

Very inactive forum this has been considering the fact that SIMSR is a lively and very vibrant place.

Have taken admission into KJS into PGDM-IB course and already feeling the pressure of an MBA program

One thing I noted particularly is the awesome faculty here.
I don't know about other institutes but this college has changed the perception of really learned faculty of me. Faculties having rich industry experience (corporate and govt like RBI), from IIMs etc make classrooms really dynamic with their ways of teaching.

My IB batch has probably the best diversity amongst all "PGDM A"s and "B"s. With guys having work-ex upto 4-4.5 yrs not only in IT but in other manufacturing and construction MNCs as well. Added to that the freshers ratio is very well balanced and they come from awesome colleges like SRCC (DU), Ferguesson(Pune), Ramjas(DU), HR College (Mumbai) and so on.
Blessed to have such a diverse and friendly batch.

Will try and keep this place updated

Bomb explosions in Mumbai 😞 😞 3 days back.
But life has to move on.
It rains, rains and rains more. Placement committee selections are going on in full swing and so is the bonding between the newly formed friends and groups. Seems very strange that those few people who used to be strangers 2 weeks back are the ones who eat your head up till 3 AM in the hostels. Big time bonding going on

The grind has started and is expected to rise in the coming days. The only good thing is that the weekends are off.

Hi. Myself being a student of PGDM-IB from the batch 2011-13, must say an amazing learning experience up here is, from the industry point of view. Moreover, every week we have guest lectures.
And the class variation is really diverse. Students from pan India, diverse cultures, diverse working styles. A healthy composition all in all, 15 freshers out of a batch of 60.
Also, since joining we've given an all new name to IBS instead of the usual International Business Society!!!!! LOL...

Back after a long hiatus !!!!

Committee selections going on in full swing !!!!! And so are the classes and course load :(
Life is limited to classes and hostel .... on the weekdays :(
Rains start suddenly and go on till eternity !!!!

Overall life is going on at a rapid rate, days come by and go in a flash ....
with mid term approaching , sleep is becoming a casualty ... but MBA is never an easy task :)

The Olympic size running track was inaugurated just few days back and take my word....its awesome man !!!!