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Emerging Domains in MBA: Business Analytics, ERP(SAP)

We are today at the cusp of the third wave of transformation to the conduct, operations and the management of businesses.

The first two waves have been brought about by Information & Interconnections. In the last two and a half decades, businesses have heavily invested into and gained from Information processes and systems so that they can improve their customer facing & internal processes, reach out better to their customers and improve efficiencies.

Since the last decade, businesses created competitive eco-systems by interconnecting with their customers, suppliers, vendors, partners and other stakeholders to create value chains. This meant that businesses could leverage any innovation that happens across the entire chain to continuously provide value. Global supply chain management, global delivery of services, alliances of complementing partners and outsourcing are examples of such Interconnections.’

In the last few years, businesses are investing in being smart & intelligent in almost everything they do. This means leveraging the wealth of internal and external information they have to their core operations, marketing, credit management, risk management, treasury and customer service. The information revolution over the last 2 and a half decades has made this possible and a business can know precisely and in real time about their customers, suppliers, vendors, partners and other stakeholders as well as their activities.

The intelligence itself manifests in the form of Decision Support Systems, Business Rules Engine, Optimisation & Maximization Algorithms, Pattern Recognition, Predictive Analytics and many more. All of these add non-linear value to the business in terms of efficiency, effectiveness and sustaining competitive advantage.

In summary, businesses have a Hobsons Choice. They can either compete by being smart or face extinction.

As more and more companies are taking on to business analytics – to maintain a cutting edge and be better prepared – this has created a demand for managers with skills required for Business Analytics – leading to a short supply of rightly trained resources. The demand is huge and expected to grow in emerging markets like India.

The other emerging and in demand domain is SAP- is the numero uno ERP package available globally. It provides integration among various business functions sales/marketting – production – finance – HR etc and is currently the leading choice of companies ranging from production to HR to eGovernance. This huge demand ahs created an equal demand for manager skilled in SAP.

To address this shortfall of trained managers the Centurion University (CUTM) has tied up with USQ, Australia to offer dual degree 2Yr Exe-MBA program with domain specialization in Business Analytics/ SAP to be offered at Hyderabad. The program offers cost effective global curriculum locally with out hassle, expenses of foreign travel and offers authorized SAP certification through SAP-University alliance partnership.

Hard core domain specialists & seasoned professionals from the industry will groom the candidates to make them industry ready with focus on the emerging domains of Business Analytics/ SAP. A number of corporate have shown interest in partnering for this program for internship and placements to meet their rising demands.

Prospective candidates/corporates can check details for JUL/NOV 2011 intake at www.cutm.ac.in

(Note: This is a sponsored article and has NOT been written by the PaGaLGuY Editorial Team. It is intended from an informational perspective only and it is upto the readers to research and verify the claims and judgments in the article before reaching a conclusion.)

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