Hi Guys,
I am from Bangalore. Got a call this sunday. 25 Oct!!
Soooooo tensed!

I am from Aerospace industry. Here is a Product development manager's typical responsibilites:

* Manage product development life cycle i.e. taking decisions such as whether the software is ready to go for certification, whether a particular functionality is required etc.
* New Proudct Development: Defining new product roadmaps especially technology roadmaps by consulting marketing guys
* Providing technical assistance and preparing product presentations (technical) to assist businessdevelopment/marketing guys
* Customer Interaction : Participate in Critical Design Reviews, Certification Authrority (FAA) reviews

Here is a Business Development manager's Responsibilties:

* Market analysis - Identify new business opportunities
* Competitor analysis - Study competitor product offerings and identify our differentiation
* Marketing - Product Marketing - How to promote the product
* Customer Interaction - Voice Of Customer - Identify customer needs/requirements
* Strategy - Based on the inputs from market analysis, competior analysis and Voice Of Custimer, develop a strategy i.e. which market to enter, when to enter, what products should be offered, pricing strategy etc.

There is no distinct difference between business development/marketing/strategy/product manager. They are not unique, rather they are overlapping skillsets.

IT strategy consultant:

IT strategy consultant advises companies on how to use IT and benefit from it. For example, an IT consultant advises a company to use SAP to reduce operating expenses or use ERP to streamline Supply Chain or use SAS to improve operational efficiency.

To conclude, any company requires following set of business capabilites:

* Research and Analysis - Market Analysis, Competitor Analysis, Voice Of Customer
* Strategy - Business decisions based on inputs from all sources
* Marketing - Product Marketing
* Domain Expertise - Technical expertise
* Channel Management - Developing relations with vendors, suppliers etc.
* Brand Management - Required to bring awareness about the brand/company

Regards,
Bharath

Hi Bharath!!!!

I am from the aerospace sector too! I have 3 years of work ex as a testing engineer. What are the kind of questions that I can expect in the i/v, from the business perspective?? Although I have shown great leadership skills at work, I am not too exposed to the business side of this scene.
Am i supposed to know, all that you have mentioned above in detail or something??

Guys,
First of all thanks a ton for replying to my previous posts. Those were of great help. I have another issue.
I want to take over my father's business Post MBA. His business is based out of hyderabad (Not sure of this will add value???) and his market is very India centric. Business basically deals with industrial cleaning solutions.
I was wondering if i am asked in the interview 'Why ISB's global MBA'?? I am not sure about what to say. What if they say "You can get the same MBA skills through an MBA in a local college"??
Where should I take this conversation??

Guys,
I have a few questions on the i/v:
When they say 'walk us through your resume',
do we start right from school??
How much info do we actually reveal about school and college? For ex: I was the captain in school and all that. I could not actually put all of that in the application. Do I say all that??
All the extra curricular info, do I say it by myself? or should I wait for them to ask??

mba11aspirant Says

Seriously! God knows where they are! I hope they take our work for it!

Word I mean!

isb2011 Says

God knows, where the certificates of my 2 awards are! In my home somewhere. I won't be able to present them to the adcom committee. I will tell them in advance at most. That's it.

Seriously! God knows where they are! I hope they take our work for it!

isb2011 Says

No. Anyone can do that to your profile! So how do they it is your fault! And what fault? They will simply ignore your request since you are still in contention.

Thanks! feeling relieved!!
I have another problem though! :banghead::banghead:
I have mentioned two awards that I received, but don't have the certificates for!! How important are the certificates????????

Guys!
Submitted my application yesterday. but i clicked on "submit application feedback" By Mistake!!!!!!!!!!!!!!!

Is that a problem??????????