PAT comes the reply - MICA Director's interview
The ease with which he talks says it all. Sporting a ponytail,
Prof Atul Tandon, or 'PAT' as he is known, comes off as a very likely head of an advertising school. But just then, he points out that there is much more to Mudra Institute of Communications, Ahmedabad (MICA) than what has come to be perceived by prospectives from a distance. PaGaLGuY.com catches up with PAT on a lazy Sunday afternoon at the Bombay Gymkhana Club and chews his brain, gaining deeper insights into Communication Management and its need in the contemporary business management world.
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